HOXTON BANANA RUM
INSPIRED BY ISLAND LIVING!
MEET THE BRAND NEW HOXTON BANANA RUM…
Named after Hoxton, East London, where for the past 25 years has been the creative centre of London. It’s the central link that unifies the infamously colourful Shoreditch, the racy streets of Dalston and the bohemian melting pot of Hackney. There’s a buzz in the air which feels as though any minute something totally new and original might happen. Hoxton Rum’s dynamic bold and inventive taste embodies that of the cultural powerhouse that is this pocket of East London.
Hoxton Spirits are proud to announce the launch of Hoxton Banana Rum. This is the next bold step in the evolution of the Hoxton Spirits brand and the first in a range of spirits outside of the Gin category. Launched as part of the new redesigned SS/19 Hoxton Spirits collection which will see a series of new launches this year and next with a striking new look for 2019.
Inspired by island living and created with lots of love and passion through an extensive process which involves fresh and dried banana being macerated for five weeks with the finest hand-selected Caribbean rums. There are no artificial flavours or colourings added and only 100% natural and ethically sourced ingredients are used for all of the range.
On the nose, there is a distinct molasses rum character backed up by gentle banana. While on the palate the banana comes very much to the fore, and lingers on the finish with a smooth, just off-dry tropical fruit and spirit nose.
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